Digital Transformation (DX)
The path to thrive in constant digital change
A framework bult for established businesses ready to transform
Digital transformation is today’s path to secure your future
For traditional companies, this is where the opportunities for growth and advantage live
70% of digital transformation efforts fail. But the real story is the 30% that succeed — and why.
This framework builds on research into the fundamental business areas that must be addressed and helps traditional organizations manage digital transformation as a continuous process.
(Sources: BCG 2020, McKinsey 2019, Rogers David L. 2023)
Svante Pahlman
CEO, Certified Management Consultant, PgD Digital Business
Transformation is more than adopting shiny tech
For established companies, digital transformation is a demanding task. Seeing what it is not helps build the commitment to embrace the transformation.
Not a list of tech projects
Technology is part of DX, but the starting point is always your business, your customers, your unique opportunities for future growth.
Not the same as building a new company
DX is about changing an established organization which is already in motion — overcoming inertia while building on strengths.
Not ONLY cost-cutting
Optimizing operations is important, but true DX goes further. It positions your business to discover and capture tomorrow’s opportunities, not just improve today’s efficiency.
Not a project with the end date
Transformation is not something with a start and finish date. Digital change is continuous, and must become an ongoing capability in your business.
DX Strategy — a framework for succeeding with transformation
Grounded in research, supported by proven tools, designed to help established companies manage continuous digital transformation
The outcomes of DX Strategy
Create a shared digital vision
Because you need to inspire and motivate the whole organization for a continuous transformation journey.
Choose strategic projects
Because they must be grounded in business needs and opportunities and ensure capability to deliver value in the future.
Experiment and validate
Because testing your assumptions early and cheaply helps you learn, develop true solution and scale or stop in time.
Set up new governance
Because pursuing digital projects across the organization requires new ways to manage, structure, and provide resources.
Build capabilities and culture
Because technology, talent, and mindsets must be continually shaped to succeed in digital transformation.
Every company’s path is unique. Curious how DX Strategy could look in your case?
What we bring to the table
Always business first
We help you start from strategy and business needs, not tech hype.
Research-backed method
We rely on a research-backed method, based on David Rogers’ DX Roadmap and structured tools.
Experience across scales
We bring experience across scales — from SMEs to global firms, blending startup perspective with tech expertise.
Your digital transformation journey can start here
Every step forward begins with a conversation
Reach Us
Storgårdsgatan 2,
21600, Pargas, Finland
+358 44 2910135
info@digitablue.com